Privacy Policy
Last updated: July 23, 2026
This is a courtesy translation. The original Portuguese version is the one that legally prevails.
The honest summary
- We collect the data you type in yourself on our forms, plus browsing data.
- We use it to serve you, deliver what we promised and improve our ads. Nothing beyond that.
- We don't sell your data. Ever. Not to partners, not to lists, not to anyone.
- You can request your data or ask us to delete everything at any time, with one email.
- The full detail is below, but the summary above is true and sufficient.
1. Who is responsible for your data
TREEK.ia is the brand under which we operate. The controller of the personal data processed on this site, under Brazil's General Data Protection Law (Law No. 13,709/2018, LGPD), is:
- Legal name: Guidorizzi Business
- CNPJ (Brazilian company ID): 41.410.012/0001-71
- Address: Osasco, São Paulo, Brazil
- Privacy contact: contato@treek.tech
2. What data we collect
2.1. Data you give us
When you fill in the assessment form or create an account:
| Data | Why we ask for it |
|---|---|
| Name | To address you by name |
| To deliver materials and give you account access | |
| To get back to you | |
| Business name | To understand the context of your request |
| Industry and city/state | To tailor the material to your industry and region |
| Revenue range and average ticket | To recommend the right service for your size |
| Main challenge you report | To prioritize what to solve first |
| Password | To protect your account. It is stored encrypted: not even we can read it |
If you use the assessment tool, we also store the name and location of the business analyzed and your credit usage history.
2.2. Data collected automatically
- IP address and approximate location data
- Browser, device and operating system
- Pages visited, time on page and clicks
- Source of the visit (ad, search, direct link)
2.3. What we don't collect
We don't ask for or store credit card data. Payment is processed entirely by Stripe, and card details never pass through our servers. We also don't collect sensitive data (health, biometrics, religious beliefs, political opinions) or data from anyone under 18.
3. Why we are allowed to process this data
| Purpose | Legal basis (LGPD) |
|---|---|
| Sending the material you requested and replying to you | Consent (art. 7, I) |
| Creating and maintaining your account and credits | Performance of a contract (art. 7, V) |
| Processing payments and issuing invoices | Performance of a contract and legal obligation (art. 7, V and II) |
| Measuring and improving ads and the site | Legitimate interest (art. 7, IX) |
| Sending content and offers by email | Consent, revocable at any time |
4. Who we share it with
We don't sell, rent or transfer your data. We only share it with the services the site needs to work:
| Service | What for | Where it is |
|---|---|---|
| Supabase | Account, password and credit balance | Outside Brazil |
| Google (Sheets / Apps Script) | Internal customer service spreadsheet | Outside Brazil |
| Google Analytics 4 | Measuring site usage | Outside Brazil |
| Google Ads | Measuring and optimizing ads | Outside Brazil |
| Meta (Facebook Pixel) | Measuring and optimizing ads | Outside Brazil |
| Stripe | Processing payments | Outside Brazil |
| Anthropic (Claude) | Generating the assessment you request | Outside Brazil |
| Cal.com | Meeting scheduling | Outside Brazil |
| Netlify | Site hosting | Outside Brazil |
International transfer: these services process data outside Brazil. The transfer is based on art. 33 of the LGPD, and we choose providers that adopt standard contractual clauses and internationally recognized security measures.
We may also share data when required by a court order or competent authority.
5. Cookies and similar technologies
We use three types:
- Essential: keep you logged in to your account. Without them the site doesn't work.
- Analytics: Google Analytics, to understand which pages help and which get in the way.
- Advertising: Google Ads and Meta Pixel, to measure ad results and avoid showing the same ad to existing customers.
You can block cookies in your browser settings. Blocking the essential ones prevents login. To turn off ad tracking, use your Google ad settings and your Meta ad preferences.
6. How long we keep it
| Data | Retention period |
|---|---|
| Registration and active account | For as long as the account exists |
| Lead without an account (form only) | Up to 24 months without interaction |
| Payment records | 5 years (tax obligation) |
| Browsing data | Up to 26 months (Google Analytics default) |
After these periods, the data is deleted or anonymized.
7. Your rights
The LGPD (art. 18) guarantees you the right to:
- Confirm whether we process your data
- Access the data we hold about you
- Correct incomplete or outdated data
- Request deletion of data processed based on consent
- Request portability to another provider
- Revoke consent at any time
- Know who we share your data with
- Object to processing you consider improper
To exercise any of them, email contato@treek.tech with the subject "LGPD". We reply within 15 days. We charge nothing for this and you don't need to justify the request.
To leave the email list, just click unsubscribe in any message we send, or reply asking us to. We do it right away.
8. Security
We use HTTPS across the whole site, passwords stored with irreversible encryption and access control in the database, so each person only sees their own data. Payments are processed by Stripe, and your card details never pass through our systems.
No system is 100% secure. If an incident occurs that may pose a significant risk to you, we will notify you and the ANPD (Brazil's data protection authority), as the law requires.
9. Minors
This site is intended for people over 18. We don't knowingly collect data from children or teenagers. If we identify such a registration, it will be deleted.
10. Changes to this policy
We may update this policy. When a change is significant, we will let you know by email or with a notice on the site. The date at the top shows the latest revision.
Any questions about your data?
Talk to me directly, no forms and no bots:
contato@treek.tech
WhatsApp (11) 97687-7664
You can also file a complaint with Brazil's National Data Protection Authority: gov.br/anpd.